Bachelor in Fine Arts - Applied Arts
COURSE OVERVIEW
The BFA in Applied Arts at IIP Academy, offered under the Faculty of Fine Arts in academic collaboration with Bareilly International University (BIU), is a four-year, studio-intensive degree programme designed for students who want to build careers at the intersection of art, design, technology, and business.
This is not a conventional classroom programme. With only 12 students per batch, every learner receives dedicated mentorship from Prof. Archana Goyal and the faculty team - replicating the atelier tradition of the world's leading design schools.
Additional Information
Maximum Seats
 |
Degree Awarded By
| Bareilly International University (BIU) |
Eligibility
| 10+2 from any recognised board, any stream |
Duration
| 4 Years (8 Semesters) - Full-Time, In-Person |
Class Days & Batch Timings
| Monday to Friday 10:30am to 5:30pm |
Course Fee
| Annual Course Fee | Rs. 1,55,000/ Years - |
Drawing & Visual Thinking
Observational drawing, figure study, anatomy, perspective, composition - the foundational skill that separates trained artists from software operators. Runs across all four years.
Professional Practice & Entrepreneurship
Portfolio development, client management, pricing creative work, freelancing, grant writing, studio management, intellectual property - career readiness from Day 1.
Art History & Indian Design Heritage
From Mughal miniatures and Warli art to Bollywood poster art and Indian vernacular signage - a deep cultural grounding that gives you a distinctive voice in the global market.
Typography & Lettering
Letterform anatomy, type classification, typographic hierarchy, grid systems, bilingual type design and kinetic typography.
Illustration
Traditional techniques to digital illustration, character design, editorial illustration, storyboarding and concept art.
Graphic Design
Layout, composition, visual hierarchy, colour in design, poster design, brochures, social media assets and exhibition design.
Advertising & Campaign Design
Creative briefs, headline writing, art direction, copywriting, integrated campaigns across print, digital and experiential media.
Photography & Visual Documentation
Photography fundamentals, product & advertising shoots, visual storytelling - leveraging IIP Academy's world-class photography infrastructure and expertise.
Brand Identity & Packaging
Logo systems, visual identity, brand guidelines, packaging structures, sustainable packaging and shelf impact.
UI/UX Design
User research, information architecture, wireframing, prototyping (Figma), interface design and usability testing.
Motion Graphics & Animation
Kinetic typography, animated brand identities, social media video content, 2D animation and After Effects workflows.
AI-Assisted Design & Emerging Tech
Generative imagery, prompt-based design, automated layouts, AR for branding and future-ready creative workflows.
The Curriculum
1st Year: Foundation (Semesters I & II)
Build the artistic foundation that separates professionals from amateurs
Semesters I
- Drawing & Visual Thinking
- Art History & Indian Design Heritage
- Foundation Drawing I - Observation, Perspective
- Design Fundamentals - Elements & Principles of 2D Design
- History of Art I - Indian Art: Ancient to Medieval
- Colour Theory & Application
- English Communication for Designers
- Indian Knowledge Systems & Visual Heritage
- Digital Literacy: Intro to Design Software
Semester II
- Foundation Drawing II - Figure Drawing & Anatomy
- 3D Design & Spatial Thinking
- History of Art II - Western Art: Renaissance to Contemporary
- Introduction to Photography
- Modern Indian Language
- Environmental Science & Sustainable Design
- Calligraphy, Lettering & Hand Skills
2nd Year: Core Applied Arts (Semesters III & IV)
Master the foundational disciplines of professional visual communication
Semester III
- Typography & Lettering
- Typography I - Letterforms & Typographic Systems
- Illustration I - Traditional & Conceptual
- Graphic Design Studio I - Layout & Visual Hierarchy
- History of Visual Communication
- Print Making for Applied Artists
- Adobe Photoshop & Illustrator (Intensive)
Semester IV
- Graphic Design
- Advertising & Campaign Design
- Typography II - Expressive & Bilingual Type
- Illustration II - Digital & Character Design
- Advertising Design I - Concepts & Copywriting
- Indian Aesthetics & Philosophy of Design
- Photography for Advertising
- InDesign, Layout & Pre-Press
3rd Year: Advanced Practice (Semesters V & VI)
Work on real brands, build your portfolio, find your creative voice
Semester V
- UI/UX Design
- Brand Identity Design - Logo, Visual Identity, Guidelines
- Packaging Design - Structure & Surface
- UI/UX Design I - Research, Wireframes, Interfaces
- Contemporary Visual Culture
- Elective I - Marketing/ Psychology / Literature
- Professional Portfolio Development
Semester VI
- Motion Graphics & Animation
- Advertising Design II - Integrated Campaigns
- Editorial & Publication Design
- Live Client Project I - Real Industry Brief
- Elective II - Film/ Cultural Studies / Entrepreneurship
- Art Market & Intellectual Property
4th Year: Specialisation & Professional Launch (Semesters VII & VIII)
Thesis exhibition, industry jury, and career launch
Semester VII
- AI-Assisted Design & Emerging Tech
- Professional Practice & Entrepreneurship
- Drawing & Visual Thinking
- Advanced Specialisation Studio - Branding/ Advertising/ Illustration/ Digital
- Research Methodology for Visual Arts
- Seminar: Design Discourse & Critical Writing
- Open Elective (Any Faculty/ SWAYAM)
Semester VIII
- BFA Thesis Exhibition - Curated Portfolio & Campaign
- Dissertation/ Advanced Studio Project
- Professional Practice - CV, Statement, Freelancing, Grants
- Viva Voce & External Industry Jury
- BFA in Applied Arts - College of Art, Delhi (1994).
- MFA in Painting - Postgraduate specialisation.
- 32+ years of professional experience in visual arts, education & international events.
- Extensive experience curating and organising international arts events.
- Her dual training in Applied Arts and Painting gives the programme both commercial rigour and fine-art sensibility.
